MARKETING STRATEGIES
Development of comprehensive marketing strategies to help companies achieve their business objectives.
BRANDING AND IDENTITY DESIGN
Creation and development of solid brands, including logo design, color palette, typography, and a consistent brand style.
MARKET RESEARCH
Conducting market studies, competitor analysis, identifying market segments, and trends to obtain valuable insights that support strategic decisions.
DEVELOPMENT OF ATL ADVERTISING CAMPAIGNS
Planning, execution, and management of advertising campaigns through traditional media such as television, radio, and print media to reach a wide audience.
BTL ADVERTISING CAMPAIGNS DESIGN
Design and execution of below-the-line (BTL) marketing campaigns using unconventional media such as direct marketing, point-of-sale promotions, events, and brand activations.
INFLUENCE MARKETING
Identification and collaboration with relevant influencers to promote products or services in an authentic manner and reach specific audiences.
MEDIA STRATEGY
Strategic media planning, including the selection of appropriate channels and media to maximize the reach and effectiveness of advertising campaigns.
WEB DEVELOPMENT AND USER EXPERIENCE (UX) DESIGN
Creation of attractive, functional, and responsive websites focused on providing a positive user experience and facilitating interaction with customers.
SOCIAL MEDIA MANAGEMENT
Creation of social media profiles, development of relevant content, regular posting, interaction with followers, monitoring of comments, and analysis of results to strengthen social media presence and encourage audience engagement.
CONTENT MARKETING
Creation and distribution of relevant and valuable content to attract, educate, and retain the audience, including blogs, videos, infographics, ebooks, and podcasts.
CONSUMER ENGAGEMENT
Development of strategies to encourage active participation and consumer loyalty through loyalty programs, interactive events, contests, surveys, and emotional marketing campaigns.